public function column_default( $item, $column_name ) {
		global $product;

		if ( ! $product || $product->get_id() !== $item->id ) {
			$product = wc_get_product( $item->id );
		}

		if ( ! $product ) {
			return;
		}

		switch ( $column_name ) {

			case 'product':
				if ( $sku = $product->get_sku() ) {
					echo esc_html( $sku ) . ' - ';
				}

				echo esc_html( $product->get_name() );

				// Get variation data.
				if ( $product->is_type( 'variation' ) ) {
					echo '<div class="description">' . wp_kses_post( wc_get_formatted_variation( $product, true ) ) . '</div>';
				}
				break;

			case 'parent':
				if ( $item->parent ) {
					echo esc_html( get_the_title( $item->parent ) );
				} else {
					echo '-';
				}
				break;

			case 'stock_status':
				if ( $product->is_on_backorder() ) {
					$stock_html = '<mark class="onbackorder">' . __( 'On backorder', 'woocommerce' ) . '</mark>';
				} elseif ( $product->is_in_stock() ) {
					$stock_html = '<mark class="instock">' . __( 'In stock', 'woocommerce' ) . '</mark>';
				} else {
					$stock_html = '<mark class="outofstock">' . __( 'Out of stock', 'woocommerce' ) . '</mark>';
				}
				echo apply_filters( 'woocommerce_admin_stock_html', $stock_html, $product );
				break;

			case 'stock_level':
				echo esc_html( $product->get_stock_quantity() );
				break;

			case 'wc_actions':
				?><p>
					<?php
					$actions   = array();
					$action_id = $product->is_type( 'variation' ) ? $item->parent : $item->id;

					$actions['edit'] = array(
						'url'    => admin_url( 'post.php?post=' . $action_id . '&action=edit' ),
						'name'   => __( 'Edit', 'woocommerce' ),
						'action' => 'edit',
					);

					if ( $product->is_visible() ) {
						$actions['view'] = array(
							'url'    => get_permalink( $action_id ),
							'name'   => __( 'View', 'woocommerce' ),
							'action' => 'view',
						);
					}

					$actions = apply_filters( 'woocommerce_admin_stock_report_product_actions', $actions, $product );

					foreach ( $actions as $action ) {
						printf(
							'<a class="button tips %1$s" href="%2$s" data-tip="%3$s">%4$s</a>',
							esc_attr( $action['action'] ),
							esc_url( $action['url'] ),
							sprintf( esc_attr__( '%s product', 'woocommerce' ), $action['name'] ),
							esc_html( $action['name'] )
						);
					}
					?>
				</p>
				<?php
				break;
		}
	}